We hate to miss out. It’s mannequin human nature! But when it comes to social media, be picky. Ask: what value does this bring to my customer? If you’re genuinely enhancing their experience—with behind the scenes info, promotions, or how-to content—go nuts. If you’re clogging Facebook feeds with low-res shots of your workspace just because you “should,” it’s more frustrating for everyone involved.
P.S. If you REALLY want to optimize your social strategy, I know an agency who’d be happy to help.