crooked river bbq + beer
How do you help a new fast-casual franchise create a homegrown, slow-down-and-eat BBQ joint that Ohioans can finally be proud of? First, let’s develop a mouthwatering website, a simple, easy-to-digest menu, and a gritty interior design with smart humor that’s inspired and enjoyed by The Buckeye State. Next, let’s launch the restaurants with community events that feel more like neighborhood block parties rather than your typical national chain-y grand opening. Finally, let’s keep guests coming back with a comprehensive social, local, and content marketing plan that gets people buzzing. And, umm, drooling. No wonder the entire state is now chanting…O…H…B…B…Q!