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March 18th, 2016

Why does weird work?

By Brokaw Art Director, Paloma Cortez, and Brokaw Copywriter, Aaron McBride  Quick: Stop what you’re doing, go to a high-traffic area in your office, and stand there with a stack of books balancing on your head. Are you there? Good. Are people staring and making terrible jokes like, “Uh, you’re supposed to read books, not wear them.”? Of course they are. Read More…