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October 10th, 2014

Let’s make public relations more relatable

The face of PR is changing. Think about it, it’s two words put together that mean vastly different things than they did even a year ago. PUBLIC + RELATIONS PUBLIC: The very notion of “public” is different. The PUBLIC meaning “people” has changed: we’re hungrier, we’re faster—we want MORE stuff, in MORE ways, and MORE places, than ever before. PUBLIC Read More…

February 15th, 2013

Happy S.A.D., everybody!

What better way to celebrate Singles Awareness Day (S.A.D.) than with a happy little marketing/dating lesson from our Brokaw C.S.D. (Common Sense Department). After all, marketing is a lot like going on a blind date. Let’s face it: one of the parties usually does not want to be here. She’s been set up (possibly by her mom), and she isn’t Read More…