today: advertising, digital, and content marketing / tomorrow: the world / then: the moon

live bro-cam!

sign up for our electronic newsletter.

it’s like candy for your inbox

watch brokaw culture vid

Spoiler alert:
our spirit animal swims in Lake Erie.

February 5th, 2011

Super Bowl Predictions

According to Ad Age: Almost two-thirds of Super Bowl viewers age 18-34 will be using a smartphone, while watching the game this Sunday. 59% will be sending emails or texts about the game. 18% will be checking out ads online from their phones. 18% will visit advertiser websites—including this infamous one. 32% will be posting comments about the game or the Read More…

August 24th, 2010

Which town is your town?

MyTown . . . for the new school. Attention retail clients, early adopters, and mobile marketing junkies (Dad, you can skip down to the next section). If you haven’t already, you might want to download the free app MyTown to see what all the hype is about. After all, this location-based, Monopoly-like social game hit over 3.1 million users this Read More…

July 2nd, 2010

Not-so-silly trends

It’s the trend that just won’t go away. No, we’re not talking about the silly “I can’t believe I just spent $20 on animal-shaped rubber bands to avoid a meltdown at Target” trend. We’re talking about the mobile boom boom pow!—as demonstrated by Apple selling close to 2 million iPhone 4G devices this past week. Smartphone penetration is now above Read More…