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January 10th, 2014

The Power of the “Power Pose”

Stressing about that big board meeting next week? Or an upcoming pitch? Or keynote speech? Or job interview? Or NFL Draft Day? Okay, take a deep breath, boss. Then pose like Wonder Woman for two minutes. Seriously. After all, as social psychologist Amy Cuddy demonstrates in a recent TED talk, body language doesn’t just affect how others see us, but Read More…

January 18th, 2013

LieStrong!

By all accounts, liars are having a banner week. From Lance Armstrong finally spilling his guts to Oprah that he’s been on far more than just his ten speed, to Notre Dame linebacker Manti Te’o and his super-confusing maybe real, maybe fake, maybe dead, maybe never-alive-in-the-first-place girlfriend saga. Well, here in the advertising world, we’re no strangers to lies. Heck, Read More…