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April 20th, 2012

Welcome to the C.S.T. (Common Sense Test)

By Brokaw digital strategist Katie Riley Being a “digital strategist” means, a lot of the time, people think I am smarter than I actually am. The majority of this is attributed to the fact that it seems like I’m speaking a different language about 90% of the time. But some can be attributed to one little test I use for Read More…

December 3rd, 2011

“Own” News

By Brokaw Digital Strategist, Katie Riley and writer, Trish DiFranco Advertising nerds were busy this week discussing the viral video created by Global Interactive Agency, SapientNitro. Met with overwhelming negative responses on their Facebook page, the idea engineers promptly pulled the video, deleted every comment related to it, and later, apologetically blogged about it. Eek. You can’t start the party, Read More…