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July 12th, 2013

When opportunity knocks, open the GD door.

Never take your eye off the ball. I remember my little league coach shouting that to me while I was choreographing Broadway routines in right field. But he was right. << pivot turn >> He was right. When preparedness meets opportunity, great things can happen. Like this champion ad that’s been in the hopper, waiting to hit our television tubes Read More…

June 7th, 2013

We got your superhero right here.

It’s a bird, it’s a plane, it’s a copywriter in a polyester blend! The filming of Captain America shut down a major thoroughfare of downtown Cleveland this week, creating palpable frustration from our generally chipper citizens. But also creating an opportunistic moment for our transit system to flex its super powers. Enter, Captain RTA! Who hit the ground sauntering this Read More…