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April 19th, 2016

The 4 Keys to Connecting to 20-Somethings about… banking?!

By Senior Account Executive, Zorina Kennedy Okay, so millennials might not care that much about banking, but they do care about other things that we as marketers can and should tap into. Through marketing studies, we often see millennials described as well educated, tech savvy, and committed to the greater good of society. This generation now makes up the majority Read More…

April 15th, 2016

We probably should have Snapchatted this to you.

By Brokaw Public Relations Associate, Angela DelBrocco A marketer’s guide to keeping up—and we’re not talking about the Kardashians. Messaging apps are slated to take over the world! Well, not really. But the days of letters-by-owl are over (sorry, Harry Potter). Today we have messaging apps, where users around the world are logging in not only to chat with friends, but Read More…